How to get professional product photography on a small business budget

By in
How to get professional product photography on a small business budget

Photography sells! The good news is that even small businesses can get professional-looking product shots without blowing the budget. The trick is understanding how to use pictures to show shoppers what your product does and why they want to buy it.

Read on to learn how to photograph products on a small business budget. Whether it’s a DIY project or a smart investment decision to hire a professional photographer or rent out studio space, you can make the most of your resources.

Get inspired by product photos in your category

A picture is worth a thousand words. That’s because people process a lot of information visually. So it’s important to know what you want to communicate. Take a look at what leading brands in your business are doing with photography, so you understand if you want to do something similar or completely different.

To get you started, check out these examples of different approaches to product photography.

Product Advertising Photography
Black man swimming shorts on a blue background with water splash coming from the back
Product eCommerce shoes photography
Product eCommerce photography of a pair of brown shoes
Product eCommerce photography
Product eCommerce photography of three beauty products floating on a white background

Consider introducing texture in the background of your photoshoot. These examples show three presentations that use wood grain in very different ways.

invisible mannequin clothing photography
Beige cot on a white background front angle
Product shoes photography
Image of a grey shoe with black laces on a white background
Product advertising photography
Still life of a group of six beauty products with red flower mirra and frankincense on a gold background
Leave a reply

Your email address will not be published. Required fields are marked *